Josie Clough

Founder, It’s Now Cool

Josie Clough is an accomplished photographer and business owner, renowned for her work with major brands and publications worldwide. With a passion for marine health, she has worked with organisations such as 1% for the Planet and Citizens of the Great Barrier Reef, driven by her commitment to ensuring a sustainable future for her two young boys. Her dedication to environmental causes extends to her role as founder of the female-led swimwear brand It’s Now Cool.